Our approach at Identity Pro is built upon years of expertise and insights gained from working at the highest levels of sport, including:

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The Identity Pro Strategic Model

A high-performance advisory framework built from 20+ years in elite sport, leadership psychology, and executive coaching.

Strategic Advisory

Executive guidance, decision support, and strategic direction.

Business & Performance Strategy

Operational alignment, systems design, and sustainable performance improvement.

Innovation & Culture

Leadership psychology, communication frameworks, and behavioural change.

Transition Support

Clarity and stability through leadership transitions, restructuring, or identity shifts.

Partnership & Growth

Commercial opportunity mapping, partnerships, and market expansion.

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Built for Leaders Who Want to Perform at Their Highest Level

problems we solve

  • Clarity in decision-making under pressure
  • Stronger team identity and alignment
  • A roadmap that turns strategy into consistent execution
  • Improved leadership capability and confidence
  • Support navigating complex or high-stakes transitions
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Real Outcomes for High-Performance Organisations

What we deliver

  • Improved leadership clarity and decision-making speed
  • Stronger organisational alignment and execution rhythm
  • Measurable uplift in performance against strategic KPIs
  • Successful navigation through major transitions
  • Enhanced culture, communication, and team identity
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our ideal partners

Who We Support

Identity Pro partners with:

  • Founders scaling or repositioning their organisation
  • Executives navigating high-stakes decisions or transitions
  • Leadership teams needing culture, clarity, or cohesion
  • Sporting leaders and high-performance environments
  • Organisations requiring external advisory and performance expertise


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How We Work

Every Identity Pro engagement follows a proven, high-performance advisory framework:

Discovery & Alignment

Understanding goals, identity, challenges, and opportunities.

Strategy Design

Creating a clear roadmap that blends the five pillars.

KPI Architecture

Defining success metrics, baselines, and performance indicators.

Implementation & Coaching

Driving execution, behaviour change, and leadership development.

Review & Scale

Measuring outcomes and planning the next phase of performance.

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about identity pro

Led By Scott Miller

Founder of Identity Pro, Scott Miller is a high-performance strategist and elite coach with over 20 years’ experience across the English Premier League, A-League, Danish Superliga and international football.

He holds a UEFA Pro Licence, Exercise Science and Sport Psychology qualifications, and has worked across major broadcast platforms including Fox Sports, Sky Sports, Optus Sport and Paramount+.

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Scott Miller Football Coach

Ready to Build Your Next Phase of Performance?

Let’s start with a strategy conversation to understand your goals, challenges, and opportunities.

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