About

FOOTBALL DEPARTMENT ALIGNMENT & REVIEW

We conduct structured, independent reviews of football departments to identify where performance is being constrained by misalignment rather than effort.

This work is designed to give senior leaders clarity, objectivity, and confidence about what to address - and what to leave alone.

Scott Hero
Scott miller | strategic advisor
THE CONTEXT

Many football departments are full of capable, committed people.

Performance issues often persist not because standards are low, but because:

  • Leadership signals are inconsistent
  • Decision authority is unclear
  • Departments operate in parallel rather than as a system

Over time, misalignment becomes normalised - and effort is mistaken for progress.

This review exists to interrupt that pattern.

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WHEN THIS WORK IS NEEDED

COMMON ENGAGEMENT CONTEXTS
  • Performance volatility despite strong resourcing
  • Friction or duplication between departments
  • Confusion about who owns key football decisions
  • Cultural standards applied inconsistently

These conditions often surface during leadership changes, rapid growth, poor runs of form, or periods of heightened board and stakeholder scrutiny.

Leaders sense something is “off” - but lack a clear, shared diagnosis.

WHAT THE REVIEW FOCUSES ON

Leadership Structure & Behaviour

How leadership is organised, how authority is exercised, and which behaviours are tolerated, reinforced, or ignored.

Decision Rights & Accountability

Clarity around who decides, who contributes, and how accountability is held across football operations.

Departmental Integration

How coaching, performance, medical, recruitment, and support functions interact - and where misalignment undermines execution.

Talent Development & Pathways

Whether player development pathways are coherent, intentional, and aligned with first-team requirements.

Reviews are structured, independent, and evidence-informed.

They typically involve:

  • Leadership interviews
  • Department-level input
  • Observation of decision processes and interaction patterns
  • Review of structures, roles, and operating rhythms

The emphasis is not on fault-finding, but on systemic clarity.

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What THIS IS
  • Independent
  • Structured
  • Strategic
  • Focused on alignment and decision quality
WHat THIS IS NOT
  • An audit for compliance
  • A performance appraisal exercise
  • A report for reporting’s sake
  • A tool for blame or politics
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THE OUTCOME

The outcome is not a lengthy report.

  • A clear diagnosis of where alignment is breaking down
  • A prioritised set of strategic issues that matter most
  • Practical guidance leaders can act on with confidence

This gives leadership a shared reference point for decision-making and change.

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Start a Conversation

Identity Pro works with a small number of organisations at any time.

If you are a board member, executive, or senior football leader facing complex decisions around performance, leadership, or direction, we offer a confidential advisory conversation to determine whether our involvement is appropriate.